JF How To Section
This How To section will develop into sales encyclopaedia containing practical applications for every aspect of the sales role.
As the demands placed on professional salesmen and women increase, finding quick solutions becomes vital. At this point the question arises “How do I do this?” This How to Section addresses those questions by taking intangible theories and turning them into tangible actions.
Each of the techniques will be categorised into twelve core sections. For example, Account Management, Negotiation, Business Development Strategies etc. If you click on one of these sections, you’ll find a number of relevant techniques that will explain the simple steps required to take a piece of sales theory and transform it into a living action that you can integrate into your own sales approach.
Jonathan will add one new “How To” guide every week and very shortly, you will be able to download MP3 versions.
You have permission to print these guides or e-mail them to friends and colleagues, but do please retain Jonathan’s copyright notice. If you intend to re-publish in a journal, newsletter, or ezine, Jonathan would very much appreciate being notified. You can e-mail him direct: jf@jonathanfarrington.com