Jonathan Farrington is a globally recognized business coach, mentor, author and consultant, who has guided hundreds of companies and thousands of individuals around the world towards optimum performance levels. He is Chairman of The JF Corporation and CEO of Top Sales Associates.

Formerly, Jonathan was the Managing Partner of The jfa Group which he established in 1994.

Prior to that, he earned his spurs in some of the most demanding and competitive market sectors i.e. IT, Telecommunications and Finance: Outstanding achievement at an early stage in his career provided a 'fast-track' passage to several board level appointments working with a number of the largest and most successful international corporations including: - IBM, Wang, Legal and General, Andersen Consulting, Litton Industries and The Bank of Tokyo.

Early in 2007, Jonathan formed Top Sales Associates (TSA) to promote the very best sales related solutions and products. TSA is now a subsidiary of The JF Corporation, based in London and Paris.

Jonathan’s highly popular daily blog for dedicated business professionals, which attracts thousand of visitors every day, can be found at www.thejfblogit.co.uk

He is also the creator and CEO of Top Sales World – the first online “Sales Hypermarket” Chairman of the Global Sales Council, and the man behind the Annual Top Sales Awards.

In 2011, Jonathan will be launching TougherAtTheTop.com a site dedicated to sales managers and sales leaders, which will precede the publication of his first book with the same title.